Viewing all posts under Credibility



A few months ago, I started watching some episodes of “Shark Tank” and I got hooked!  There are some serious business lessons that can be learned by viewing the show and I saw one of them last week while I was watching a rerun from a previous season (it’s sad, I’m completely hooked now and I’m checking out past episodes). There was an entrepreneur on the show by the name of Raven Thomas.  Raven started a food business called, The Painted Pretzel (pretzels covered with chocolate and other confectio...


Despite what a lot of people might think, there are actually many more similarities between business networking and career networking.  In this short video, I point out some of the key similarities between these two types of networking and explain the ideal time for people to start thinking about their career needs and making efforts toward career networking. Watch the video now to learn the five magic words that can completely change the dynamic of potentially challenging conversations and open the way to form impo...


In a radio interview I once did, the host of the program asked me whether I consider referral marketing the safest form of advertising. Without the slightest hesitation, I confidently answered, “By all means, no.” Based on his response, I’m sure he was shocked by that answer. I went on to explain that I believe very strongly in the tremendous benefits that word-of –mouth marketing can bring. However, there are unique risks associated with referral advertising that are not an issue in commercial or other forms...


Many people in the United States are celebrating the Thanksgiving holiday today–a time when we get together with friends and family to celebrate all that we’re thankful for.  In thinking about the things I’m grateful for, the meaningful, trusted relationships I’ve built with so many amazing people around the world throughout my networking career are top of mind.  These relationships are invaluable to me and I know that investing in them and always respecting them is the key to maintaining tr...


What transpires the first time you meet someone?  How do you make an effective connection to the point where they are interested in meeting with you again?  How can you make yourself memorable in their mind? It’s not always easy to do. In this video, explain the one powerful question you should always wrap up the conversation with after meeting someone for the first time in a business networking environment.  In addition, I demonstrate how effective this question  can be by telling a story about how I perso...


Many of my video blogs of late, including this one, focus on topics that Jack Canfield, Gautam Ganglani, and I will be focusing on in our upcoming book about networking.  I’m posting these videos to share my own thoughts and stories about different networking topics because Jack, Gautam, and I are looking for personal story submissions from networkers across the globe and these videos give examples of the kind of stories we’re looking for. In this particular video, I talk about different aspects of onlin...


If your network is a mile wide and an inch deep, the fact is it will simply never be very powerful.  In this video, I talk about why investing the time and effort into really getting to know your contacts and building deep, trusted relationships with them is key to networking success. Do you know your contacts’ hobbies? Do you know their family members’ names? If your answer is no, this means you’re not delving beneath the surface with your contacts and you’re not building fruitful relationsh...


The dark side of the VCP Process® occurs when people get disconnected from what networking is really all about–they’re not carrying out the VCP Process as it is meant to be carried out and that’s when everything goes wrong. As I mentioned in the video blog I posted last week, Jack Canfield, Gautam Ganglani, and I are currently working together on a book about networking.  Today’s video is, again, one of several short videos I’ll be posting which cover networking topics that we will be ...


As some of you may know, Jack Canfield, Gautam Ganglani, and I are currently working together on a book about networking.  This short video is one of many others, some of which I’ll post in the future, that cover networking topics which we will be focusing on in the book.  The videos are the result of brainstorming sessions for the book and in this particular video, I explain each step of the VCP Process® approach to networking in careful detail, emphasizing that credibility is really the key to networking s...


Years ago, I met a woman who was known as the consummate networker – she had hundreds (if not thousands) of contacts, giving her a wide-ranging network made up of people from all walks of life.  She was well-known as the go-to person if anyone needed anything.  Then, one day during a conversation she and I were having, she dropped a bombshell . . . she said that her networking efforts weren’t really paying off for her.  She went on at some length about all the groups she went to, all the people she met, and...


I really believe that sometimes you’ve just ‘gotta do what you’ve gotta do’ in order to stay true to what you know is right.  Last week I happened to tell three of my staff members a personal story about a time back during my days of teaching college that they really responded to.  All three of them urged me to tell the story on one of my video blog posts because it focuses on something we all struggle with from time to time . . . doing the right thing when it’s not so easy to do. In b...


I’ve mentioned the VCP Process® time and time again throughout the years on this blog site because we simply can’t achieve success at networking without strategically building visibility, earning credibility, and then ultimately gaining profitability.  The key to all three of these things, however, is found in one thing . . . relationships. In this short video, my good friend Lisa Nichols and I explain how building quality relationships is the single most powerful thing you can do to position yourself f...


In this short video, business networking expert Charlie Lawson demonstrates how powerful storytelling can be in relation to networking for your business and he does it by none other than . . . you guessed it . . . telling a story. The fact is, you can tell someone what you do for a living all day long but chances are, that’s not going to make you stand out.  You need to start relaying true stories about how your products and services have had a significantly positive impact on the way your customers feel and t...


In this fourth installment of the Networking Faux Pas Series, I talk about the faux pas which I see happen most out of the faux pas topics I’ve discussed thus far.  It also happens to be the faux pas which frustrates me the most (Seriously–it drives me crazy!)–it’s when you give a networking partner a referral and they drop the ball and don’t follow up on it. Remember, if you aren’t following up when your referral partners call you and/or aren’t following up on the referrals...


In this second installment of the Networking Faux Pas Series, I talk about Premature Solicitation (a term you certainly don’t want to attempt to say three times fast as it very well may get you into a little bit of trouble . . .)–a classic example of how NOT to network. I share a personal story of an occurrence where somebody tried to prematurely solicit me and I explain how I handled it–suffice it to say, that “somebody” will not get a second chance to make a first good impression. As...


Since business referrals are the principal tools and the valued currency of networking, you should make sure that yours are both timely and appropriate.  Here are five important points to consider in giving a good referral: 1. Listen for needs from the people you meet.  When you meet someone who expresses a need, tell her you know a person whose business can provide the product or service she’s looking for.  Tell her about your business experience, if any, with that person.  Give her the business card of th...


For those of you who think the referral process is the safest form of doing business, here’s some information that may surprise you . . . the referral process is, in reality, the least safe form of doing business yet it is well worth the risk if you do it right and it can significantly enhance your reputation and contribute to the growth of your business. In this brief video, I talk about how referral marketing can not only enhance your reputation but can also result in a “win-win-win” situation for...


TR Garland (pictured with me in the photo below) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.”  He’s also considered a top trainer for the Referral Institute.  For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®.  Ten months ago, we started a much-anticipated 12-part monthly series of blog posts which addresses this and contains some v...


In this brief video, Roger Green and I talk about the two styles of engagement (Relational vs.Transactional) and The VCP Process®. Throughout the course of my research, I’ve found that, on the average, when it comes to networking, men’s behavior typically goes in one specific direction, and women’s behavior goes in a very different direction. It’s very important to understand this but what’s even more imperative to understand is the VCP Process®–if you don’t get VCP, nothi...


TR Garland (pictured with me in the photo below) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.”  He’s also considered a top trainer for the Referral Institute.  For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®.  Nine months ago, we started a much-anticipated 12-part monthly series of blog posts which addresses this and contains some ...


TR Garland (pictured with me in the photo below) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.”  He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®.  Eight months ago, we started a much-anticipated 12-part monthly series of blog posts which addresses this and contains some v...


I had the pleasure of recording this video with my good friend Raymond Aaron while in Canada for the TLC (Transformational Leadership Council) Conference at the end of July and this is a must-see video for anyone wanting to build their business (which, if you’re reading this blog, more than likely describes you). Raymond says that if you’re having difficulties attracting the clients and the wealth that you want, it’s very likely that this is due to the fact that you’re in an ‘ocean of sa...


(Part 7 of 12 of the “Navigating The VCP Process® To Networking” Series) TR Garland (featured in this video with me) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.”  He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®.  Seven months ago, we started a much-anticipated 12-p...


On my recent trip to Australia, I got the chance to record this video with my friend Dan Garlick, a networking expert from Tasmania.  In the video, we talk about the best ways to integrate face-to-face networking with social media and social networking in order to achieve the best possible results from your all-around networking efforts. Watch the video to learn the best ways to approach face-to-face and online networking integration for a stellar outcome no matter where in the world you are (If Dan can do it from T...


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