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In this fourth installment of the Networking Faux Pas Series, I talk about the faux pas which I see happen most out of the faux pas topics I’ve discussed thus far. It also happens to be the faux pas which frustrates me the most (Seriously–it drives me crazy!)–it’s when you give a networking partner a referral and they drop the ball and don’t follow up on it. Remember, if you aren’t following up when your referral partners call you and/or aren’t following up on the referrals...

Simple Addition Equals Success05/13/13
Years ago I learned that there is a dramatic correlation between the size of a quality networking group and the number of referrals which are generated by that group. The fact is, the addition of new members brings an increase in the likelihood that any given networking group will be successful. Groups under 20 people do not generate as many referrals (proportionately) as do groups over 20 people and the math proves it. If you have a group of 16 people, that group has 256 connections (16 x 16). However, a group...

Last Thursday I posted a blog in which I explain why confusing networking with direct selling is one of the worst faux pas you can make while networking as it completely undermines any chance you have of being a successful networker. The fact remains that if your idea of networking is walking around, shaking hands, and closing deals, you are not going to achieve real results or significant business growth from your efforts. Today, I’d like to share a fantastic new video with you which not only drives home the...

In order for a networking group to be successful and thus ensure optimum networking results for each of its members, the first thing the group needs to do is ensure they are embracing quality. Embracing quality means being very selective about who you bring into the group. The only people you should be inviting into the group are quality business professionals who have a positive, supportive attitude and are good at what they do. If an individual does not meet these criteria, they should not be permitted into the...

In this third installment of the Networking Faux Pas Series, I discuss the danger of confusing networking with direct selling–it is often this specific point of confusion which really causes networking to go all wrong. If your idea of networking is walking around, shaking hands, and closing deals, you owe it to yourself to watch this quick video explaining what networking is really all about and how to make sure you’re not going about it the wrong way. If you’ve had experiences with people trying to...

When one of your business contacts passes you a new referral, does that mean the prospect is ready to hear a presentation on your product or service? Repeat after me . . . NO. Assume nothing. When an associate passes you a referral, say thanks, then start digging for more information. Exactly what does the prospect do? What products or services does he want from you? Will your offerings truly fulfill his needs? What is his behavioral style? What are his business goals? How large is his company? Don...

In this second installment of the Networking Faux Pas Series, I talk about Premature Solicitation (a term you certainly don’t want to attempt to say three times fast as it very well may get you into a little bit of trouble . . .)–a classic example of how NOT to network. I share a personal story of an occurrence where somebody tried to prematurely solicit me and I explain how I handled it–suffice it to say, that “somebody” will not get a second chance to make a first good impression. As...

No Time for Small Talk04/22/13
People often mistakenly perceive what goes on at networking meetings and events as making small talk with a bunch of strangers. Real business networking , however, isn’t about making small talk at all; rather it is about building meaningful, mutually beneficial relationships with other business professionals and small talk isn’t generally something that helps further this aim. Serious networkers, recognizing that they have limited time to introduce themselves and convey the essence of what they do, ge...

Just a couple of weeks ago, I was in Sweden on business and my wife Beth and I had the truly unique and memorable experience of staying at the Ice Hotel®. The owner of hotel happens to be a member of BNI®, the global networking organization I started back in 1985, and during my time there I had the opportunity to not only spend time with some of the members of the nearby BNI chapters, but also to record this short video with Gunnar Selheden (National Director for BNI Scandinavia). In this video, Gunnar and I di...

5 Pointers on Giving Referrals04/15/13
Since business referrals are the principal tools and the valued currency of networking, you should make sure that yours are both timely and appropriate. Here are five important points to consider in giving a good referral: 1. Listen for needs from the people you meet. When you meet someone who expresses a need, tell her you know a person whose business can provide the product or service she’s looking for. Tell her about your business experience, if any, with that person. Give her the business card of th...

The truth is, if you choose a networking group that focuses entirely on your target market, chances are you’ll be in a group of people who are a lot like you. Sounds like a good thing, you say? Well, it’s not. A group that consists of a whole lot of people like you tends to hang out together in other settings and is likely to have a lot of the same contacts as you. This limits the size of your network, and the diversity as well. It’s good to have some people like you in your group, of co...

This is the first post of a series of video blogs I’ll be doing on networking faux pas. The faux pas I talk about in this video is what I call “abusing the relationship.” I tell the story of a woman who used her relationship with another networker in a way that was very wrong and even somewhat deceptive. Over the next couple of months, I’m going to do videos from time to time on some of the most egregious faux pas I’ve seen over the years when it comes to networking. I’d love t...

If you interact with your clients, customers, referral sources, and contacts with a referral mind-set, show them that you are a giver, help others, and continually and strategically give referrals, you’re modeling the behavior you want others to exhibit toward you. By itself, however, that’s not enough to train them to give you referrals. Contacts who are not involved in your strong-contact network may not be aware of what is involved in the kind of true referral networking that you are conducting. ...

When it comes to business, having fun is something that’s almost never talked about–it’s almost like people think fun and business are two completely unrelated, and mutually exclusive things. However, I don’t share that opinion at all. I definitely think it’s important to have fun in business; in fact, over time I’ve learned that having fun is something businesses and networking groups alike need to do in order to truly enjoy lasting success. In this video, I talk about how imp...

Are you using coin-operated networking? In this short video, I discuss coin-operated networking vs. Givers Gain networking and I explain why the transactional process (I will give you this, now you have to give me that) doesn’t work because there is always a scorecard. The value of the referrals may also be the different — think of the monetary value for two referrals to a florist vs. two referrals to a realtor. If you try to use coin-operated networking, it will absolutely, categorically fail. To get m...

Many people have surface-level referral relationships. They know just enough about a referral source’s business to get by. They don’t actually know a lot about the person themselves. They tend to say vague things like: “They are really nice,” “You’ll like them, they are a good person,” or “Well, if you just meet with them, I am sure you’ll like them.” So, what are the key points to having a deep referral relationship? If you know the following points...

NOTE: My apologies for the poor sound quality of this video–Please turn up your speakers. Nice as the breeze may have been, it was unfortunately far from ideal for filming purposes. In this video, Jack Canfield (co-author of the Chicken Soup for the Soul Series) and I discuss the new book we’re writing about networking along with our co-author Gautam Ganglani. Because the power of a story is the most effective way to demonstrate a point, we’re searching for real life networking stories that will h...




