Viewing all posts under Social Media



  In this brief video, Roger Green and I talk about online networking versus in-person networking and also what I discovered when doing research for the book Business Networking and Sex in regard to how much time is necessary to invest in networking in order to get results. When it comes to networking, there’s online networking and there’s face to face networking.  The simple fact is–it’s not “either/or” . . . it’s “both/and.”  Online networking doesn’...


Last week, I was meeting with executives from the Referral Institute and Thomas Albrecht, Referral Institute Master Franchisee in Austria and Germany, brought up a really interesting concept about networking when he compared it to doing a Google® search. I immediately asked him if we could record the topic on video for this blog because it’s a fantastic topic that I think will really resonate with networkers globally and it’s something I’ve never thought of before. So, watch the video and let us kn...


BusinessNetworking.com blog readers across the globe are invited to participate in a current survey being conducted on business networking and volunteering. As a member of the Board of Trustees at the University of La Verne, I have been given the opportunity to invite you to take part in this study on business networking and volunteering which is being conducted by the University of La Verne’s Darla Drendel for a doctoral dissertation. The results will be shared here on BusinessNetworking.com upon completion of...


On my recent trip to Australia, I got the chance to record this video with my friend Dan Garlick, a networking expert from Tasmania.  In the video, we talk about the best ways to integrate face-to-face networking with social media and social networking in order to achieve the best possible results from your all-around networking efforts. Watch the video to learn the best ways to approach face-to-face and online networking integration for a stellar outcome no matter where in the world you are (If Dan can do it from T...


I’ve been following the development of online business networking for several years now; particularly at the inception of sites like Ecademy.com and LinkedIn.  That said,  I’d like to state for the record: If you’ve had any lingering thoughts that social media is just a fad, you may want to lose them. Are you aware that LinkedIn’s IPO (Initial Public Offering) has a valuation of 4.3 billion (USD)?  That’s right, I said BILLION.  If you haven’t been taking social media seriously...


As part of the survey for the book, Business Networking And Sex (not what you think), my co-authors and I asked several questions which weren’t used in the final manuscript.  The survey was open to the public and was conducted with over 12,000 business people from every populated continent in the world.  One of the questions we didn’t use in the book was “What types of organizations do you belong to?” (note that respondents were able to pick more than one). We also asked a question that was used in the ...


I recently read an article in FORTUNE magazine entitled “OMG!!! The End of Online Stupidity?” The article was written a few years ago but it stated that “internet veterans have long complained about the steady erosion of civility — and worse, intelligence — in online discourse.”  I couldn’t help but think that things haven’t gotten much better in the last few years. It never ceases to amaze me how some people behave online (especially if it is anonymous)!  For exampl...


Earlier this month, I was holding a telebridge training seminar for writers and Renia Carsillo (pictured below), a Small Business Coach and Social Media Expert, was kind enough to share her policy about posting comments on social media pages with the participants on the call. I was quite impressed with Renia’s simple-to-use, straightforward ideas and I think they could come in handy for many business owners around the world when it comes to ensuring you’re headed in a positive, productive direction in reg...


I met Starr Hall at an Entrepreneur Magazine Conference that we both spoke at last year and she did a really impressive presentation on social media marketing. One of the things she discussed was the concept of “BizPer” Social Media Marketing. She said that about half of your social media posts should be about business and about half should be personal. I love the concept but, I’m not sure I’m comfortable with the percentage.  I definitely believe that people want to see a little of me as a p...


In this video, my good friend Jarret Gucci, who is also the web expert credited with building this BusinessNetworking.com blog site and helping me to “make it work,” explains the two most powerful ways to make your blog better. If you’re one of the many businesspeople around the world who utilizes blogging to build your brand, don’t be shy . . . after you watch the video, leave a comment letting the rest of us know what you’ve done to make your blog work. I get really inspired when I hea...


Yesterday, I received a rather disturbing email message from someone berating me for sharing what he felt were some aspects of my success via my FaceBook Fan page (mostly relating to discussions about my business travel and corporate meetings I did from my lake home over the summer).   I have to say it brought me down a bit so I went to my library and picked up a book I wrote about 7 years ago called Masters of Success.  I read a piece in it that I wrote called “Success is Not an EntitlementR...


Entrepreneur magazine’s Winning Strategies for Business Conference is being held in Long Beach, Calif., on Oct. 5. If it’s possible for you to attend, I highly recommend that you go. This event offers serious educational value, plenty of opportunities to network and, best of all, registration is FREE! I’ll be giving the keynote presentation, “Networking Like a Pro,” during the morning session and I’ll be talking about how to create, maintain and serve a wide network and enjoy great...


My friend, social media expert Mirna Bard, recently wrote a really great blog about getting started with social media, and I’ve pasted a portion of it below.  If you’re confused and overwhelmed when it comes to networking your business online, this is a must-read. Looking Beyond the Hype to Get Started with Social Media If you want to succeed with social media, as many brands have, there are some action steps you must take before you dive into the world of social media.  So, let’s strip away all the ...


Below are the top five common mistakes that businesses make when it comes to social media networking–avoid all of these. Spending too much time on sites you enjoy and not fully evaluating whether that particular site is the most effective one for your efforts. Going onto a site for “work” and then running down rabbit holes getting distracted by friends who may have posted something interesting or something that requires a response. Not being able to properly define when it is more cost-effective to ...


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