Lollipop Entrepreneur 01/07/13


Understanding your behavioral style and how it relates to your networking is extremely valuable.  Most importantly, learning how to identify behavioral styles in others and learning how to adapt your own approach to those different styles can really make a difference in your referability.

Often times your behavioral style can be observed at a fairly young age.  When I was 11 years old, I missed the bus to school one day. The school was only a little over two miles away and I had time, so I started walking.

Along the way I passed a gas station that had a small store attached to it. My eye caught some awesome looking lollipops – big, red, strawberry-flavored suckers. They only cost a nickel so I bought four or five of them and headed on to school. A friend saw what I had and asked if he could buy one. I said sure – for a dime. He bought it right away! That day I sold all the lollipops except the one I kept for myself . . . and I saw a great business opportunity.

The next day I walked to school again, this time buying a dozen lollipops. I sold them all before school let out for the day. I did this the next day, and the next . . . for almost a month, very happy with my margin and the money that I was starting to see growing from my lollipop enterprise.

That was my first experience in business, and it was obvious from that early time in my life that I was a “Go-Getter” behavioral style.  I am pleased to share with you that I have just released a new book with co-authors Tony Alessandra (one of the world’s leading experts on behavioral profiles) and Dawn Lyons (probably the world’s leading expert on how behavioral profiles relate to referral marketing).

How has your behavioral approach to networking and referral marketing helped or hurt your efforts.   I’d love to hear your story.

For more information on the newly-released book I mention above, please go to one of the links below.

Room Full of Referrals – Digital Version

Room Full of Referrals – Soft Cover Version

 

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3 Responses to this article

 
Kent January 8, 2013 Reply

However, the book is not available in my country – Malaysia, is there anyway to get it?

 
Ivan Misner January 8, 2013 Reply

Kent, It is available on Amazon.com as a digital Kindle book.

If you want a soft cover book, go to this URL and you can order it: http://store.bni.com/p-320-new-room-full-of-referrals-dr-tony-alessandra-dr-ivan-misner-dawn-lyons.aspx

 
Kent January 9, 2013 Reply

Thanks Dr Ivan, I will order on BNI website because yuor kindle book on Amazon.com is not available for Asia Pacific.

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