At a recent Referral Institute Conference, I was interviewed by Tiffanie Kellog (Trainer for the Referral Institute in Tampa, Florida) about the most crucial component for referral success. Before you watch this short video where I give Tiffanie my answer, try to come up with a couple of possibilities for what my answer may likely be. After watching the video, I would love for you to share in the comment forum below what your initial guess or guesses were regarding what you thought my answer was going to be. I&...
read moreLollipop Entrepreneur 01/07/13
Understanding your behavioral style and how it relates to your networking is extremely valuable. Most importantly, learning how to identify behavioral styles in others and learning how to adapt your own approach to those different styles can really make a difference in your referability. Often times your behavioral style can be observed at a fairly young age. When I was 11 years old, I missed the bus to school one day. The school was only a little over two miles away and I had time, so I started walking. Along th...
read moreThe new video for International Networking Week® 2013 has just been released! This short, 11-minute video, sponsored by the Referral Institute, explains how the week of February 4th-8th, 2013 will bring about great opportunities for businesspeople around the world and increase worldwide awareness about the powerful benefits of business networking. 2013 will mark the 7th annual celebration of International Networking Week which is now recognized by many countries across the globe, with thousands of events being hel...
read moreBack in October, I posted a brief video in which Dawn Lyons, Mike Macedonio and I discuss the new definition of networking (Click on the graphic below to view the video.). Today, I’d like to provide much more detail and further clarification regarding this new definition. Twenty years ago, I wrote a book called The World’s Best Known Marketing Secret. In it, I discussed several terms new to the business community, specifically about how they could help grow a business. One term that seemed to have multip...
read moreAuthenticity Is the ‘New’ Audacity 11/26/12
TR Garland (pictured with me in the photo below) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.” He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®. Ten months ago, we started a much-anticipated 12-part monthly series of blog posts which addresses this and contains some v...
read moreTR Garland (pictured with me in the photo below) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.” He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®. Nine months ago, we started a much-anticipated 12-part monthly series of blog posts which addresses this and contains some ...
read moreThe NEW Definition of Networking 10/11/12
In this video, I’m joined by my partners in the Referral Institute®, Mike Macedonio and Dawn Lyons, and we discuss the definition of networking. Twenty years ago, I wrote The World’s Best Known Marketing Secret and in it I gave my definition of the word “Networking.” Times have changed since then, however, and Dawn came to me with two suggestions that give “Networking” a new, updated meaning. Based on Dawn’s suggestions which we discuss in detail in the video, the NEW de...
read moreIn this video, I talk with my good friend and partner in the Referral Institute, Eddie Esposito, about a very interesting concept he helped develop which I’ve never before mentioned on this blog site–Emotionally Charged Connection. Many people are not conscious of their Emotionally Charged Connection, yet it’s the reason we get up in the morning and do the things we do every day. It’s driven by the heart, not the check book or the head–there’s a big difference. Once you become ...
read moreA significant challenge for business owners who have stepped out of the world of corporate support and started their own enterprise is that they become worried and scared to take chances on their own. In this short video, I speak with Dubai, UAE Referral Institute® franchisee Phil Bedford about success and the importance of the people business owners surround themselves with. Jim Rohn has said that people are the sum of the five people they are around most and Phil has a related piece of key advice for business ow...
read moreAre You Approachable or Alienating? 09/17/12
TR Garland (pictured with me in the photo below) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.” He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®. Eight months ago, we started a much-anticipated 12-part monthly series of blog posts which addresses this and contains some v...
read moreAt a recent Referral Institute conference, I was talking with Tiffanie Kellog and Renia Carsillo, two Referral Institute trainers from Florida, and we were talking about the “Ten Commandments for Working a Networking Mixer.” To our surprise, we each share the same favorite when it comes to the Networking Mixer Commandments yet the reasons why it’s our favorite are quite different. Tiffanie is an introvert, I’m a situational extrovert, and Renia is an introverted go-getter. However the R...
read moreTwo Tactics to Help with the ABCs of Networking — “Navigating the VCP Process® to Networking” Series 08/23/12
(Part 7 of 12 of the “Navigating The VCP Process® To Networking” Series) TR Garland (featured in this video with me) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.” He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®. Seven months ago, we started a much-anticipated 12-p...
read moreIn this quick video, Referral Institute® Partner & President Mike Macedonio, who is also a good friend of mine and an avid mountain biker, explains an excellent metaphor he came up with about mountain biking and networking. Not only does Mike do a great job of explaining how aspects of mountain biking are very similar to networking, he also manages to do something that’s quite remarkable . . . he talks me into getting on a mountain bike ! After watching the video, ask yourself about your own networking g...
read moreLast week, I was meeting with executives from the Referral Institute and Thomas Albrecht, Referral Institute Master Franchisee in Austria and Germany, brought up a really interesting concept about networking when he compared it to doing a Google® search. I immediately asked him if we could record the topic on video for this blog because it’s a fantastic topic that I think will really resonate with networkers globally and it’s something I’ve never thought of before. So, watch the video and let us kn...
read moreIn this short video, presented by Applied Transformation, Inc., I talk with Roger Green about what it takes to get a real world education in networking now and what it may take in the future. I talk a bit about the stance colleges and universities have historically taken on networking education and how that may impact the way people get educated about networking in the future. I would really like to get a conversation going in the comments section about this to hear other people’s perspectives on this and, in p...
read more(Part 6 of 12 of the “Navigating The VCP Process® To Networking” Series) TR Garland (featured in this video with me) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.” He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®. Six months ago, we started a much-anticipated 12-par...
read moreTR Garland (pictured with me in the photo below) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.” He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®. Four months ago, we started a much-anticipated 12-part monthly series of blog posts which addresses this and contains some ...
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