In this short video, I share a portion of the results from the survey of 12,000 businesspeople on which my most recent book, Business Networking and Sex: Not What You Think, is based. The results I discuss here indicate that there is a very powerful, direct linear correlation between the time spent networking and business success. You’ll also hear some colorful comments in the video relating to the book and my co-authors (e.g., “Frank, you’re a bad, bad boy . . .” ). After watching the vide...
read moreUnderstanding cultural differences when doing business around the world is becoming more important in a global society. Even within large countries like the United States, there are definitely differences from one region to another. When you go beyond that and look at one country vs. another, the differences become even more impactful on business. When we concentrate on similarities with each other in business, the differences aren’t that important. Problems arise when the differences appear to be all t...
read moreIn this short video, I share a portion of the results from the survey of 12,000 businesspeople on which my most recent book, Business Networking and Sex: Not What You Think, is based. The results I discuss here indicate that men and women act differently when it comes to the VCP Process®, transactions, and relationships. Based on your experience, would you say these results jive with what you’ve found to be true in the networking world? Please share your thoughts in the comments section–I’d lo...
read moreWho’s in Your Room? 03/26/12
“Who’s in Your Room?” This was the question asked by a close friend of mine, Stewart Emery (pictured in this blog) at a presentation of his that I attended a few months ago. He posed an interesting series of questions and ideas to the audience; “What if you had to live your life in one room? Whoever you want to interact with in life is in that room. There is only one door. It is a one-way door. Whoever is in your room, stays in your room forever. Whoever comes into your room impacts yo...
read moreI start this blog with a riddle: When does going faster, make things slower? Well the answer is: when you are rushing a relationship. A few years ago a close friend of mine, Dr. Emory Cowan, contributed an article for my book Masters of Networking. I’m sharing his contribution in my blog today because I think it is a great concept to think about as we start the new year. Building a word-of-mouth marketing plan requires developing a trusted network of partners — which means cultivating relationships. B...
read morePeople often ask me how to move a relationship with someone they just met to the point where the new contact feels comfortable passing them a referral. I always say that the best way to get to this next referral-passing stage depends in part on how you came into contact with a person in the first place. Let’s say you met while giving a brief presentation to a group of people who are in your target market. Assuming you did a good job, then you absolutely have the possibility of receiving a referral, even tho...
read moreWhen Martha Taft was a young girl in elementary school, she was asked to introduce herself to a group of people. “My name is Martha Bowers Taft,” said the child. “My great-grandfather was President of the United States. My grandfather was a United States Senator. My daddy is Ambassador to Ireland. And I am a Brownie.” I thought of that quote when I recently heard the following story from Nanette Polito from Cincinatti: In this day of technology, our younger generation understands all the social media and ho...
read moreWhat Is ‘Active’ Networking 10/03/11
I was talking with a business woman recently who is fairly new to networking and I was explaining that networking is a contact sport–that it requires people to get out there and actively and strategically build relationships. At one point she asked, “Well, what exactly does that involve? . . . What defines ‘active’ networking?” This is actually a great question because it opens up a discussion about not only ‘active’ networking but also about ‘passive’ networkin...
read moreDo Men or Women Get More Referrals? 09/22/11
[Business Networking and Sex is scheduled to be released in January of 2012. Stay tuned to other topics from the book by visiting www.BusinessNetworkingAndSex.com.] Do women get a higher percentage of business from networking or do men? This is the lively discussion taking place between my Business Networking and Sex co-authors and I in this short video. What do you think? I’d love to get your opinion on the topic! After watching the video, leave YOUR opinion here. Share which gender you believe gets...
read moreAn important and invaluable lesson I’ve learned over the years is that clear, open, honest, direct communication with people solves most problems. So often I have seen relationships deteriorate to the point where people are talking “about” each other instead of talking “to” each other. This can happen more easily than you might think. For most people, when things don’t go the way they expect in a relationship, the tendency is to talk to EVERYONE they know EXCEPT the person they h...
read moreDr. Ivan Misner, Founder and Chairman of BNI (Business Network International, the world’s largest business networking organization) speaks about the 5th Annual International Networking Week, which is February 7-11, 2011. It is a week which is centered around helping businesses in every part of the world achieve growth and success through effective networking.
read moreSorting Out Who’s Who 01/31/11
So, let’s say you’ve just returned from a networking event where you met a lot of new people and now you have a pocketful of business cards that you’re not sure what to do with. What’s your first order of business? Your first order of business is to sort out who’s who. You need to separate the people you think might become new clients or referral partners right now from the ones who might be valuable contacts sometime in the future but not right away. Let’s call the first gro...
read moreIf you were sitting in an important meeting with your biggest client and you got a text message, would you stop listening to your client and completely tune him out in order to respond to the text message? What if you got a phone call . . . would you stop mid-presentation as you were pitching your most important client about your newest product in order to answer the call?? Of course you wouldn’t! That would be a blatantly rude move on your part and it would put your most valued client relationship at risk....
read moreWhen your referral marketing plan is working well, prospective customers buy from you the first time because they have been referred by your sources. They may continue to buy from you because they trust you and develop a good relationship with you. But whatever the reasons they come and whatever the reasons they stay, they are your customers primarily because they need your products and services. A clear idea of your range of products and services is something your sources need to communicate to prospects. For each...
read moreDeveloping an effective word-of-mouth strategy that results in a strong referral-based business takes endless time, energy, effort and, above all, commitment. The actions and steps necessary to create a successful referral-networking campaign are simple, yet far from easy; they take tremendous dedication and drive, and results can be a long time in coming. So why should you put forth the time and effort to develop a word-of-mouth strategy for your business? Because, if you commit to doing it right and don’t g...
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