Authenticity Is the ‘New’ Audacity 11/26/12
TR Garland (pictured with me in the photo below) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.” He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®. Ten months ago, we started a much-anticipated 12-part monthly series of blog posts which addresses this and contains some v...
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TR Garland (pictured with me in the photo below) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.” He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®. Nine months ago, we started a much-anticipated 12-part monthly series of blog posts which addresses this and contains some ...
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Are You Approachable or Alienating? 09/17/12
TR Garland (pictured with me in the photo below) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.” He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®. Eight months ago, we started a much-anticipated 12-part monthly series of blog posts which addresses this and contains some v...
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Two Tactics to Help with the ABCs of Networking — “Navigating the VCP Process® to Networking” Series 08/23/12
(Part 7 of 12 of the “Navigating The VCP Process® To Networking” Series) TR Garland (featured in this video with me) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.” He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®. Seven months ago, we started a much-anticipated 12-p...
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(Part 6 of 12 of the “Navigating The VCP Process® To Networking” Series) TR Garland (featured in this video with me) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.” He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®. Six months ago, we started a much-anticipated 12-par...
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TR Garland (pictured with me in the photo below) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.” He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®. Five months ago, we started a much-anticipated 12-part monthly series of blog posts which addresses this and contains some ...
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TR Garland (pictured with me in the photo below) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.” He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®. Four months ago, we started a much-anticipated 12-part monthly series of blog posts which addresses this and contains some ...
read more
TR Garland (pictured with me in the photo below) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.” He’s also considered a top trainer for the Referral Institute. For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®. Two months ago, we started a much-anticipated 12-part monthly series of blog posts which addresses this and contains some v...
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In this video, TR Garland and I announce the launch of our new, 12-month, BusinessNetworking.com blog series ”Navigating the VCP Process® to Networking,” TR is not only my good friend, he is one of the top referral marketing trainers in the world and he and I co-authored the #1 Amazon Best-seller Building the Ultimate Network together. I am really excited to be doing this new blog series with TR because he is in the top 1% across the globe in regard to understanding how to implement referral mar...
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I received an e-mail this year from a man named Robert and it contained an excellent question. The full message read: Good morning, Dr. Misner. I was wondering if you could answer a question for me. When it comes to networking and being a connector, how do you handle requests from people you barely know (or don’t know at all) who ask you to give them the names of your contacts so they can connect with those people for their own ventures or projects? For example, I rec...
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A couple of weeks ago, Jack Canfield and I did a one-hour interview where we talked about business networking and success principles. In about a month, the video of the interview will be available to view on Jack’s website (www.JackCanfield.com) in the “Inner Circle” section. In the meantime, I invite you to check out the 3-minute video above where Jack talks about some of what he picked up about networking during our interview and why the VCP Process® really strikes a chord with him.
read moreThe Networking Disconnect 09/16/10
I was at a big networking event with more than 500 people in the UK this summer, and the person who spoke before me asked the audience: “How many of you came here hoping to do some business–maybe make a sale?” More than half the people in the audience raised their hands. He then asked, “How many of you are here hoping to buy something?” No one raised a hand–not one single person! This is the networking disconnect. If you are going to networking events hoping to sell somethi...
read moreOver the past couple of weeks, I’ve written a few blogs on the VCP Process® of networking and, since I’ve already covered visibility and credibility in detail, today I’m going to tell you what you need to know about profitability, the third and final phase of the VCP Process. The mature relationship, whether business or personal, can be defined in terms of its profitability. Is it mutually rewarding? Do both partners gain satisfaction from it? Does it maintain itself by providing benefits to bo...
read moreIn last Thursday’s blog, I explained that visibility, the first phase of the VCP Process®, brings the opportunity to build credibility and that credibility is what will ultimately get you to profitability, where you’ll actually benefit from your networking and relationship building efforts. So how do you move from visibility to credibility? Well, once you and another individual achieve visibility with each other, meaning you’re aware of each other and the nature of each other’s business, yo...
read moreLast week I wrote a blog explaining the VCP Process, which is a huge part of the foundation of networking. Because this process is so crucial to effective networking, I promised to write a blog entry for each of the three phases (visibility, credibility and profitability), and today I’m going to talk about why it all starts with visibility. The first phase of growing a relationship is visibility: You and another individual become aware of each other. In business terms, a potential source of referrals or...
read moreWhat is the VCP Process? 07/29/10
The key concept in referral marketing is relationships. The system of information, support and referrals that you assemble will be based on your relationships with other individuals and businesses. Referral marketing works because these relationships work both ways: They benefit both parties. A referral marketing plan involves relationships of many different kinds. Among the most important are those with your referral sources, with prospects these referral sources bring you and with customers you recruit from the ...
read morePlaying the role of reporter by interviewing a member of your network for an article or while doing research on a subject he’s familiar with, for example, is a great way to elicit information and advice from members of your network. How can this benefit you? The reporting approach benefits you in two ways. One, you learn more about your network member. Two, he appreciates the visibility you give him. Also, he will probably be more willing to meet and cooperate with you in other situations, thereby strengthen...
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