What Motivates People?–Satisfiers & Dissatisfiers 07/19/12
In this short video, presented by Applied Transformation, Inc., I talk with Roger Green about what motivates people and about how Frederick Herzberg’s concept of satisfiers and dissatisfiers was an epiphany for me–particularly the aspect that pinpoints money as a dissatisfier.
The four powerful satisfiers I mention here can have a lot to do with happiness and success; assessing whether or not these satisfiers are currently available to you or not may cause you to reexamine the direction you are heading in your business and/or in life.
What are some of the most important satisfiers and dissatisfiers in your life and how have they affected the choices you make regarding which directions to go in and which endeavors to pursue? Please feel free to share your thoughts in the comments section.